Denver Broncos linebacker Von Miller is the latest player to lose an endorsement deal as result of his protest during the national anthem. This past Sunday, Von Miller along with other Broncos players took a knee during the national anthem, resulting in Phil Long Dealerships asking CBS 4 to stop airing ads featuring Von Miller.
The company released a statement, which read, “We are evaluating the events of the weekend. It is important to state that we haven’t fired Von. We are in the middle of contract renewal and this weekend’s events remind us that sometimes we feel that we best represent ourselves. We support Von and his first amendment rights, we know Von and he’s a good person. He donated a police car to his hometown police dept. All that notwithstanding when we bring in celebrities to represent us we run the risk of being misrepresented.”