
Meek Mill Is Launching New Dream Chasers Label With JAY-Z’s Roc Nation
Meek Mill is teaming up with Roc Nation to launch a full-on Dream Chasers label, furthering the vision for the brand that’s served as a Meek-operated imprint for mixtapes since 2012.
Speaking with reporters Tuesday, per Variety, Roc Nation boss JAY-Z outlined the ambitions behind the partnership and said he believes everything Meek has done prior to this has proven he’s prepared to lead such a venture.
“We look at the big picture—this is way beyond signing artists and having hot records,” JAY said.
Furthermore, JAY sees the potential in Meek to not only keep making music of his own, but to also actively discover new talent.
As president, Meek will be putting together a team to assist in their goal of signing and developing artists with staying power. Recording, strategy, marketing, and other typically outsourced aspects of the creative process will be handled in house.
The partnership was also marked with a new Gayle King interview during which JAY reiterated the importance of taking the responsibility that comes with his level of success and Meek praised JAY for carving out a path for younger artists.
“The music and culture we create, you know, we’ve been giving it away for so long,” JAY told King. “Which is understandable, you’ve got to start somewhere. You’ve got to clean the floors up before you own the building but we don’t shine shoes anymore.”
(Article Via – Complex.com)