In a time where all social media platforms seem to mesh together with the same features, Snapchat is the black sheep. Particularly, the tech company isn’t following the trend of allowing users to broadcast live on their mobile devices. TechCrunch reports Snapchat announced today it would include NBC’s live Olympics coverage in its app. However, a Snapchat spokesperson specified a livestream feature will not be rolled out to all users. The company doesn’t find the feature useful to all users.